Responsive & Intuitive Wayfinding

 

Enhance customer satisfaction by playing selected movie trailers while the shopper searches for the cinema in a shopping centre. Use Scala Wayfinder as an information channel to provide advertising and promotional information to engaged customers.

Showing people how to find their way around a large facility or building complex is not an easy task. TechMedia have taken the challenge away by providing a commanding digital wayfinding strategy that enables this casino to easily adjust routes and maps and even promote restaurants and entertainment found around the venue. Kiosks are placed in high traffic areas to lead visitors to the right place effortlessly and quickly. 

 

Client	Major Australian Casino
Completed	2015
Technology	Scala, Content Delivery, Digital Media Device